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Goodvertising : creative advertising that cares
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Goodvertising : creative advertising that cares

Author: Thomas Kolster
Publisher: London : Thames & Hudson, 2012.
Edition/Format:   Book : EnglishView all editions and formats
Summary:

Suitable for advertising or branding professionals, this title showcases creative work from over 120 campaigns from around the world that communicate that the client is actively being and doing good.  Read more...

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Details

Document Type: Book
All Authors / Contributors: Thomas Kolster
ISBN: 9780500516263 050051626X
OCLC Number: 783160482
Description: 256 p. : ill. (some col.) ; 29 cm.
Contents: Transparency --
Connection --
Simplicity --
Collaboration --
Compassion --
Creativity --
Contagiousness --
Generosity --
Insight --
Positivity --
Commitment.
Other Titles: Creative advertising that cares
Responsibility: Thomas Kolster.
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