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Demand : creating what people love before they know they know they want it

Author: Adrian J Slywotzky; Karl Weber
Publisher: New York : Crown Business, ©2011.
Edition/Format:   Book : English : 1st ed
Database:WorldCat
Summary:
Features stories about declining demand, an issue facing CEOs, pastors, middle managers, and nonprofits alike.
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Details

Document Type: Book
All Authors / Contributors: Adrian J Slywotzky; Karl Weber
ISBN: 9780307887320 0307887324 9780770433499 0770433499
OCLC Number: 856073765
Target Audience: Adult
Description: viii, 357 p. ; 25 cm.
Responsibility: Adrian Slywotzky with Karl Weber.

Abstract:

Features stories about declining demand, an issue facing CEOs, pastors, middle managers, and nonprofits alike.
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